Identifying the problem

• Why is there a need for BigShyft? + What are the present challenges in tech hiring?
• Graphs

1. Job Seeker landing page redesign:
   • Add companies that hire from BigShyft
   • Add stats - X no of people placed in less than 15 days after starting their job hunt
2. Currently, on boarding and experience is mobile oriented, rather, have both mobile and web ones as job hunting + applying primarily happens on web. Mobile is only used for follow ups and to keep up to date with application status

1. Partnerships with Linkedin influencers in the recruitment space that talk about best practices, optimising your resume, interview tips, etc Examples:
   1. Sahaj Bana
   2. Ronak Lamba
   3. Kanika Kulshreshtha
2. Free Webinars by industry experts to increase awareness around Bigshyft on topics including:
   1. Cloud-Native Development with Kubernetes and Containers
   2. Effective Code Reviews: Enhancing Code Quality and Collaboration
   3. DevOps and CI/CD Pipelines for Agile Software Delivery
3. Pushing out content via industry reports from proprietary data
   1. Changing landscape of tech hiring in India
   2. Growing in your tech career - path from SDE1 to Director of Engineering
4. Podcasts:
   1. While time consuming, podcasts with senior individuals in the industry can become a very good source of increasing awareness about Bigshyft
   2. Would need to leverage on the existing popularity of particular individuals
   3. Example - Scaler Pod
5. Referral mechanism
   1. Refer your friend to BigShyft, get BigShyft swag
6. Going the University Way - Catching them early
   1. This would purely be along term game. Creating awareness in college campuses among B.Tech/M.Tech students about BigShyft via offline events can go a long way in ensuring senior engineers of the future are aware of BigShyft